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The Key to A Long Term Ecommerce Business Success

The Key to A Long Term Ecommerce Business Success

One of the biggest misconceptions about ecommerce business I often notice is: many people have an impression that ecommerce business can only be conducted on marketplaces like Amazon, Lazada, Alibaba, etc. While this is not wrong, it is just a fraction of the whole...
Google Shopping – The Inverted Marketing Funnel for Ecommerce

Google Shopping – The Inverted Marketing Funnel for Ecommerce

Google shopping was launched on 31st May, 2012. It was known as Product Listing Ads (PLAs) back then, now better known as Shopping ads. Google Shopping results in visual SERP, where Google shows the photo of your product and some brief description. Google is powered...
Niche Idea for Your Online Store

Niche Idea for Your Online Store

Honestly speaking, when it comes to sourcing for products to sell on your online store, the list is literally endless. But if you’re new to this, or having difficulty expanding into more niche ideas, I hope this list can serve as the key into a world of...
What Is Google Shopping? Is It Worth Pursuing?

What Is Google Shopping? Is It Worth Pursuing?

The answer is Yes and No. Yes, if you’re an ecommerce business, and No, if you’re an information marketer. What is Google Shopping? Google Shopping is essentially a placement. It is also known as the gift by Google to ecommerce site owners. Because it is...
Facebook Ads vs Google Ads, Which One Is Better?

Facebook Ads vs Google Ads, Which One Is Better?

As an online marketer, I always get asked this question a lot. Having generated 7 figure USD revenue from Facebook ads and achieved 138,154.28% ROI from one of our Google ads (screenshots of this transaction is shown in my recently published PDF book), my answer will...
Change

Change

The only thing in this world that is constant is none other than Change itself. How well do you embrace Change? As an individual and as a business? When the time comes for a change, what do you do? Do you resist and blame everybody else – the economy, your...